If you’re a business account on Instagram and looking for growth hacks or strategies to help create a solid brand for your small business that will help increase your followership, then this tutorial is for you.
By the end of this tutorial, you will have a fair idea of some of the tricks and tips you can use to grow your business account on Instagram. It will help you create a solid fan base for your business that will eventually turn them into buying customers.
Social Media is going all video these days. Instagram & Facebook video Ads have a great reach than text and images. This shows how social media users are engaging with videos rather than text/images.
You need to create videos that will make a scrolling mobile phone user on Instagram stop by your profile to check out the post and even go ahead to engage with it.
Your followers want to see those life-changing testimonies of how your product has helped others. This will make them connect with your brand emotionally.
They want to know whether your business is worth following and know the value they are going to get from following your account.
Don’t hold back those customer testimonial videos, behind the scenes from your business and user-generated content/reviews from your customers. Share those videos to show your audience how your business changed or enhanced the life of your customers.
Check the latest trending song on Instagram reels and create videos around them. Video content is the goldmine now. You can use Instagram Reels to introduce yourself to your followers, teach your users how to use your product or service, introduce your team and share with your audience what they should expect from your page as followers.
Reels have proved to be one of the best ways to grab the attention of your followers and grow your following if your videos are engaging.
Regularly check your insights to identify the content your followers engage with the most and have a lot of reach. You can recreate content out of existing ones and also create more of the content that your followers love.
Your insights will also help you identify the best days and times to post. Most importantly, be consistent with your posts. Let your followers always look forward to seeing your posts!
Which of these growth hacks are you already doing for your Instagram business page? Please share with us in the comment section.
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